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Showing 1-16 of top 150 Results.

Webs of Influence: The Psychology of...
(Paperback)
Nathalie Nahai
 
As legions of businesses scramble to set up virtual-shop, we face an unprecedented level of competition to win over and keep new customers online. At the forefront of...
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From Those Wonderful Folks Who Gave...
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Jerry Della Femina
 
A gossip-filled, insider's account of working on Madison Avenue during the golden age of advertising and inspired the multi-award-winning drama Mad Men.
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Think Before You Engage: 100 ...
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Dave Peck
 
Be sure you've addressed the most important questions before using social media to market your company or brand! From small business owners to job seekers, social media marketing campaigns...
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Everything I Know About Marketing I...
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Aaron Goldman
 
20 makreting lessons right out of Google's playbook, delivered through insightful commentary, tweets from industry experts, and case studies from some of the world's most innovative brands who have integrated...
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Contagious: How to Build Word of ...
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Jonah Berger
 
How to make products, ideas and behaviours really catch on.
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Madmen and Badmen: What Happened When...
(Paperback)
Sam Delaney
 
What happened when a rag-tag band of scruffs and smart-arses invaded Westminster, sprinkling creative fairy dust over earnest politicians? How much did snappy slogans and simplistic soundbites influence election results...
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Socialnomics: How Social Media...
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Erik Qualman
 
Suitable for those who want to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales...
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Brand Success: How the World's Top ...
(Paperback)
Matt Haig
 
Brand success = business success. A simple equation, but identifying those winning qualities is not easy. This title applies a range of criteria including financial success, longevity, technological advancement, new...
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Build a Brand in 30 Days: With Simon...
(Paperback)
Simon Middleton
 
You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days. Simon Middleton shows you how to create...
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Blockbusters: Why Big Hits - and Big...
(Paperback)
Anita Elberse
 
What is behind the phenomenal success of entertainment businesses such as Warner Bros, Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? In this...
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Art Directors Annual 91
(Hardback)
Art Directors Club
 
Art Directors Annual 91 is the best-selling, international review of the year's most innovative works in visual communication. This annual features, in full color, the winners of the toughest competition...
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It's Not How Good You are, it's How...
(Paperback)
Paul Arden
 
A handbook of how to succeed in life by an advertising guru.
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Watertight Marketing: Delivering...
(Paperback)
Bryony Thomas
Are you wasting your money on marketing? This title helps you to step off the roller coaster of yo-yo sales results and get your business on a sustainable upward curve.
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Successful Marketing Plans in a Week:...
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Ros Jay
 
Learn in a week, what the leading experts on marketing plans learn in a lifetime.
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Coolbrands: An Insight into Some of...
(Hardback)
Superbrands Ltd.
 
CoolBrands(R) is an annual initiative aiming to identify and pay tribute to the nation's coolest brands.
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The New Rules of Retail: Competing in...
(Hardback)
Robin Lewis; Michael Dart
 
Asecond, fully revisededition of the essential guideto the modernretail industry
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28/02/2015

Each of our shops is currently featuring a display of books by and about great women, to mark International Women's day on 8th March. Emily, from our Waterloo branch, explores the wealth of recent fiction for younger readers that offers inspirational role models for the next generation of young women.

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