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Product Synopsis

This leading text not only illustrates what effective advertising campaigns are, but also demonstrates how to successfully execute them. A comprehensive and detailed campaign guide is outlined to take students step-by-step through the advertising process. This text is a perfect addition to a principles of advertising text.

Business >> Business & management >> Sales & marketing >> Advertising Publisher: Cengage Learning, Inc Publication Date: 13/08/2003 ISBN-13: 9780324271904 Details: Type: Hardback Format: Books

Availability: Available through New & Used Online only

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All delivery times quoted are the average, and cannot be guaranteed. These should be added to the availability message time, to determine when the goods will arrive. During checkout we will give you a cumulative estimated date for delivery.

Location	1st Book	Each additional book	Average Delivery Time
UK Second Class	Available free for orders over £10* or £2.50	Available free for orders over £10* or £1.00	3-7 Days
UK First Class	£4.50	£1.00	1-2 Days
UK Courier	£7.00	£1.00	1-2 Days
Western Europe** Courier	£17.00	£3.00	2-3 Days
Western Europe** Airmail	£5.00	£1.50	4-14 Days
USA / Canada Courier	£20.00	£3.00	2-4 Days
USA / Canada Airmail	£7.00	£3.00	4-14 Days
Rest of World Courier	£22.50	£3.00	3-6 Days
Rest of World Airmail	£8.00	£3.00	7-21 Days

* Available free for orders over £10 = When offered a delivery preference choose 'For Cheapest Postage' for our freepost in the UK offer. This is not available on the 'For Faster Delivery' option.

** Includes Austria, Belgium, Denmark, France, Germany, Greece, Iceland, Irish Republic, Italy, Luxembourg, Netherlands, Portugal, Spain, Sweden and Switzerland.

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Condition	Seller	Postage	Price
Good Sellers Comments: None	Goodwill Industries of S.W.FL. Available Qty: 1 United States	From United States £8.15 21-28 business days	£4.88 Earns 19 Foyalty points Price including delivery to the UK = £13.03 Add to Basket
Good Sellers Comments: None	Better World Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Very Good Sellers Comments: None	Better World Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Good Sellers Comments: None	Goodwill Industries of Denver Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Fine/Like New Sellers Comments: None	Atlanta Book Company Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Good Sellers Comments: None	Books Squared Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Fine/Like New Sellers Comments: None	Books Squared Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Very Good Sellers Comments: None	Blue Cloud Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Very Good Sellers Comments: None	Free State Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Very Good Sellers Comments: None	Silver Arch Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Very Good Sellers Comments: None	Yankee Clipper Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Good Sellers Comments: None	HPB-Outlet Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Very Good Sellers Comments: None	Slategray Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.26 Earns 25 Foyalty points Price including delivery to the UK = £14.41 Add to Basket
Very Good Sellers Comments: Advertising Campaign Strategy.	Ukazoo Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.93 Earns 27 Foyalty points Price including delivery to the UK = £15.08 Add to Basket
Very Good Sellers Comments: Advertising Campaign Strategy.	Ukazoo Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£6.93 Earns 27 Foyalty points Price including delivery to the UK = £15.08 Add to Basket
Good Sellers Comments: Books have varying amounts of wear and highlighting. Usually ships within 24 hours in quality packaging. Satisfaction guaranteed. This item may not include any CDs, Infotracs, Access cards or other supplementary material.	Nettextstore Available Qty: 78 United States	From United States £8.15 21-28 business days	£8.63 Earns 34 Foyalty points Price including delivery to the UK = £16.78 Add to Basket
Good Sellers Comments: None	One Stop Text Books Store Available Qty: 3 United States	From United States £8.15 21-28 business days	£19.80 Earns 79 Foyalty points Price including delivery to the UK = £27.95 Add to Basket
New Sellers Comments: Nice NEW copy! W5-3.	srwilson62 Available Qty: 1 United States	From United States £8.15 21-28 business days	£22.26 Earns 89 Foyalty points Price including delivery to the UK = £30.41 Add to Basket
Good Sellers Comments: None	Big Planet Books Available Qty: 1 United States	From United States £8.15 21-28 business days	£22.89 Earns 91 Foyalty points Price including delivery to the UK = £31.04 Add to Basket
Fine/Like New Sellers Comments: Close to new condidtion.	DDbooks Available Qty: 1 United States	From United States £8.15 21-28 business days	£26.07 Earns 104 Foyalty points Price including delivery to the UK = £34.22 Add to Basket
Very Good Sellers Comments: Very nice copy.	DDbooks Available Qty: 1 United States	From United States £8.15 21-28 business days	£26.26 Earns 105 Foyalty points Price including delivery to the UK = £34.41 Add to Basket
Fine/Like New Sellers Comments: Sewn binding. Cloth over boards. 432 p. Contains: Illustrations. Audience: General/trade.	upstate textbooks 1 Available Qty: 1 United States	From United States £8.15 21-28 business days	£36.03 Earns 144 Foyalty points Price including delivery to the UK = £44.18 Add to Basket
Good Sellers Comments: Text has highlighting Cover in very nice condition. Quantity Available: 1. Category: Business, Finance & Marketing; Psychology & Psychiatry. ISBN: 0324271905. ISBN/EAN: 9780324271904. Inventory No: 1560736106.	A2ZBooks Available Qty: 1 United States	From United States £8.15 21-28 business days	£41.11 Earns 164 Foyalty points Price including delivery to the UK = £49.26 Add to Basket
New Sellers Comments: Brand New Multiple copies available this title. Quantity Available: 2. Category: Business, Finance & Marketing; Psychology & Psychiatry. ISBN: 0324271905. ISBN/EAN: 9780324271904. Inventory No: 1560739165.	A2ZBooks Available Qty: 2 United States	From United States £8.15 21-28 business days	£41.79 Earns 167 Foyalty points Price including delivery to the UK = £49.94 Add to Basket
New Sellers Comments: Book is New, Excellent condition. Multiple copies available this title. Quantity Available: 2. Category: Business, Finance & Marketing; Psychology & Psychiatry. ISBN: 0324271905. ISBN/EAN: 9780324271904. Inventory No: 1560785437.	A2ZBooks Available Qty: 2 United States	From United States £8.15 21-28 business days	£41.79 Earns 167 Foyalty points Price including delivery to the UK = £49.94 Add to Basket
New Sellers Comments: None	Lyric Vibes Available Qty: 5 United States	From United States £8.15 21-28 business days	£47.94 Earns 191 Foyalty points Price including delivery to the UK = £56.09 Add to Basket
Very Good Sellers Comments: None	More Books Available Qty: 2 United States	From United States £8.15 21-28 business days	£51.24 Earns 204 Foyalty points Price including delivery to the UK = £59.39 Add to Basket
New Sellers Comments: None	jwshop Available Qty: 1 United States	From United States £8.15 21-28 business days	£59.71 Earns 238 Foyalty points Price including delivery to the UK = £67.86 Add to Basket
New Sellers Comments: None	More Books Available Qty: 2 United States	From United States £8.15 21-28 business days	£107.02 Earns 428 Foyalty points Price including delivery to the UK = £115.17 Add to Basket
New Sellers Comments: Great customer service. You will be happy!	booklab Available Qty: 2 United States	From United States £8.15 21-28 business days	£112.10 Earns 448 Foyalty points Price including delivery to the UK = £120.25 Add to Basket

Condition

Seller

Postage

Price

Good

Sellers Comments:

None

Goodwill Industries of S.W.FL.

Available Qty: 1

United States

From United States

£8.15 21-28 business days

£4.88

Earns 19 Foyalty points

Price including delivery to the UK = £13.03

Order Options	List Price	Online Price
Delivery: To home, business or free to our stores. Click for more info.			Available through New & Used Online only
Click & Collect: Order now to collect from 2pm today. In stock items only. Click for more info.			Stores - out of stock
New & Used: Our marketplace sellers will deliver to your chosen address. Click for more info.	From	£4.88	In stock at one or more sellers.	Buy - Select Seller

Product Synopsis

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