Amanda Ross planning children's TV book club
8th August 2011
Following the tremendous success of the Richard and Judy Book Club and, later, the TV Book Club, Amanda Ross is to launch a TV Book Club for children this year.
The influential broadcaster and publisher has helped many novels make bestseller lists after being promoted on TV and is now aiming to provide children's authors with the same kind of additional exposure.
Ms Ross is currently waiting for a sponsor for the new programme, which will be screened on Channel 4 later in the year.
In an interview with the Bookseller, she said: 'The difference with a kid's book club is that there are so many perennials, and you have the chance to explore authors and books that are popular year after year. The show could have much more longevity.'
Commenting on the move, Helen McAleer, Walker Books managing director, said anything that helps to promote children's literature can only be considered a good thing.