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Make Poverty Business: Increase Profits and Reduce Risks by Engaging with the Poor

Make Poverty Business: Increase Profits and Reduce Risks by Engaging with the Poor (Hardback)

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Poor people in developing countries could make excellent suppliers, employees and customers but are often ignored by major businesses. This omission leads to increased risk, higher costs and lower sales. Meanwhile, businesses are asked by governments and poverty activists to do more for economic development, but their exhortations are rarely based on a proper business case. Make Poverty Business bridges the gap by constructing a rigorous profit-making argument for multinational corporations to do more business with the poor. It takes economic development out of the corporate social responsibility ghetto and places it firmly in the core business interests of the corporation, and argues that to see the poor only as potential consumers at the bottom of the pyramid (BOP) misses half of the story.

Make Poverty Business examines the successes, failures and missed opportunities of a wide range of global companies including Wal-Mart, BP, Unilever, Shell and HSBC when dealing with the poor and with development advocates in the media, NGOs, governments and international organisations. It includes a discussion on how to use a poverty perspective to provoke profitable innovation - not only to create new products and services but also to find new sources of competitive advantage in the supply chain and to develop more sustainable, lower-cost business models in developing countries.

Make Poverty Business will be essential reading for international business managers seeking to increase profits and decrease risks in developing countries, development advocates who seek to harness the profit motive to achieve reductions in poverty, and academics looking for practical strategies on how business can implement BOP initiatives in developing countries.

BusinessBusiness & managementBusiness ethicsBusinessBusiness & managementBusiness strategyPhilosophy, Psychology & Social SciencesSocial issues & processesHomelessnessPhilosophy, Psychology & Social SciencesSocial issues & processesPoverty & unemployment Publisher: Taylor & Francis Ltd Publication Date: 31/10/2006 ISBN-13: 9781874719960  Details: Type: Hardback Format: Books
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Craig Wilson and Peter Wilson are well placed to combine the best insights from business strategy, political risk and economic development and to discard the worst. Their combined experience includes the World Bank, the International Finance Corporation, McKinsey and the British Diplomatic Service and they have worked in many of the world's most challenging environments including Bangladesh, East Timor, Indonesia, Kosovo and Sierra Leone. Their academic backgrounds in development economics (Columbia and Oxford Universities) and business strategy (INSEAD) are supplemented by real hands-on experience of what works and what doesn't for businesses and development.

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