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Managing Tourism Firms
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Managing Tourism Firms (Hardback)

£179.00
To Order. Estimated despatch in 1-3 weeks.
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Synopsis

Managing Tourism Firms is an authoritative selection of the most important published work on the particular characteristics and problems associated with running a firm in tourism. Major topics covered include: strategy, marketing, the use of the Internet and IT, pricing, managing staff and studies of specific sectors of the industry. The book provides an overview of current issues and a handy reference in one volume to the major published research contributions. The editor has written a new, authoritative introduction which offers a comprehensive, state-of-the-art summary of the literature. This volume will be valuable to researchers and students in tourism and practitioners seeking the latest thinking on these topics.

BusinessIndustry & industrial studiesService industriesTourism industry Publisher: Edward Elgar Publishing Ltd Publication Date: 23/02/2007 ISBN-13: 9781845423759  Details: Type: Hardback Format: Books
Availability: To Order. Estimated despatch in 1-3 weeks.  

Edited by Clive L. Morley, Professor of Quantitative Analysis, Royal Melbourne Institute of Technology (RMIT) University, Australia

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Location 1st Book Each additional book Average Delivery Time
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UK First Class £4.50 £1.00 1-2 Days
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