Definitive Business Plan, The

Definitive Business Plan, The: The Fast Track to Intelligent Planning for Executives and Entrepreneurs

Non-Fiction, Business, Finance & Law, Business Reference, Education
Paperback Published on: 09/02/2012
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This comprehensive book will ensure your business plan is robust enough to start, run or revitalise any business enterprise.Whether your goal is raising start-up finance for a new business, requesting venture funding from a corporate parent or directing operational management, The Definitive Business Plan will help you deliver the information the decision-makers are really looking for. Accessible to the newcomer and detailed enough for the experienced planner, the third edition of this international bestseller explains how to tailor a plan for specific readerships and meet specific objectives, helping you to focus your attention on strategic planning as well as on operational controls.This new edition has been completely updated throughout.

  • Publisher: Pearson Education Limited
  • ISBN: 9780273761143
  • Number of pages: 376
  • Weight: 500g
  • Dimensions: 234 x 170 x 16 mm

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