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Reading Graphic Design History: Image, Text and Context
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Reading Graphic Design History: Image, Text and Context (Hardback)

£65.00
Pre-order for despatch on publication.

Synopsis

Reading Graphic Design History uses a series of key texts from the history of print culture to address issues of class, race and gender. It encourages the reader to look at print advertising, illustration, posters, magazine art direction and typography aesthetically but also critically.



David Raizman's innovative approach intentionally challenges the canon of graphic design history and various traditional understandings of graphic design that have privileged certain schools or movements. He re-examines `icons' of graphic design in light of their local contexts, avoiding generalisation to explore underlying attitudes about various social issues. He encourages new ways of reading graphic design that take into account a broader context for graphic design activity, rather than generalisations that discourage the understanding of difference and the means by which graphic design communicates cultural values.

Architecture & DesignDesign & DesignersGraphic designArt, Fashion & PhotographyArt monographs, history & theoryGraphic designArt, Fashion & PhotographyArt monographs, history & theoryHistory of art / art & design styles Publisher: Bloomsbury Publishing PLC Publication Date: 11/06/2020 ISBN-13: 9781474299398  Details: Type: Hardback Format: Books
Availability: Pre-order for despatch on publication. Pre-Order

David Raizman is Professor Emeritus of Medieval Art and History of Design at Drexel University, USA.

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