Close
Enter your search into one or more of the boxes below:
You can refine your search by selecting from any of the options below:
Search
Essentials of Marketing Research
Foyalty 167

Essentials of Marketing Research (Paperback)

£54.99
Unavailable. Replaced by new product or edition.
Unavailable

Synopsis

In response to market feedback, "Essentials of Marketing Research, 3rd", was developed directly from the ninth edition of Barry J. Babin and William Zikmund's best-selling "Exploring Marketing Research" text. "Essentials of Marketing Research" focuses on students as managers, not practitioners, of marketing research. It addresses the design, collection, analysis, and reporting of marketing research data relevant to a firm's current and future needs, but it is designed specifically for instructors who prefer a more concise introduction to marketing research topics.

BusinessBusiness & managementSales & marketingMarket research Publisher: Cengage Learning, Inc Publication Date: 01/12/2006 ISBN-13: 9780324548273  Details: Type: Paperback Format: Books
Availability: Unavailable. Replaced by new product or edition.  

More books by William G. Zikmund

More books by Barry J. Babin

Leave Review

Delivery

Delivery Options

All delivery times quoted are the average, and cannot be guaranteed. These should be added to the availability message time, to determine when the goods will arrive. During checkout we will give you a cumulative estimated date for delivery.

Location 1st Book Each additional book Average Delivery Time
UK Standard Delivery FREE FREE 3-5 Days
UK First Class £4.50 £1.00 1-2 Days
UK Courier £7.00 £1.00 1-2 Days
Western Europe** Courier £17.00 £3.00 2-3 Days
Western Europe** Airmail £5.00 £1.50 4-14 Days
USA / Canada Courier £20.00 £3.00 2-4 Days
USA / Canada Airmail £7.00 £3.00 4-14 Days
Rest of World Courier £22.50 £3.00 3-6 Days
Rest of World Airmail £8.00 £3.00 7-21 Days

** Includes Austria, Belgium, Denmark, France, Germany, Greece, Iceland, Irish Republic, Italy, Luxembourg, Netherlands, Portugal, Spain, Sweden and Switzerland.

Click and Collect is available for all our shops; collection times will vary depending on availability of items. Individual despatch times for each item will be given at checkout.

Special delivery items

A Year of Books Subscription Packages 

Delivery is free for the UK. Western Europe costs £60 for each 12 month subscription package purchased. For the Rest of the World the cost is £100 for each package purchased. All delivery costs are charged in advance at time of purchase. For more information please visit the A Year of Books page.

Animator's Survival Kit

For delivery charges for the Animator's Survival Kit please click here.

 

Delivery Help & FAQs

Returns Information

If you are not completely satisfied with your purchase*, you may return it to us in its original condition with in 30 days of receiving your delivery or collection notification email for a refund. Except for damaged items or delivery issues the cost of return postage is borne by the buyer. Your statutory rights are not affected.

* For Exclusions and terms on damaged or delivery issues see Returns Help & FAQs

You might also like

Bottom of the Pyramid Marketing:...
(Hardback)
Ramendra Singh
 
 
£65.00
 
Moralising Global Markets: The...
(Hardback)
Annette Cerne
 
 
£89.99
 
Games and Gamification in Market...
(Paperback)
Betty Adamou
 
 
£29.99
 
© W&G Foyle Ltd
Foyles uses cookies to help ensure your experience on our site is the best possible. Click here if you’d like to find out more about the types of cookies we use.
Accept and Close