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How to be Strategic
Foyalty 45

How to be Strategic (Paperback)

£14.99
Pre-order for despatch on publication.

Synopsis

Being strategic is a critical skill. It enables you to solve problems on a day-to-day basis while also keeping an eye on the long term, anticipating and mitigating opportunities and threats along the way.



How to be Strategic is an accessible but thorough guide to strategic thinking in any situation based on 20 years' experience training executives at all levels from leading companies across the UK, Europe and beyond. It offers a range of smartly-illustrated, workable methodologies to enable the reader to understand each approach and find their own path to the right solution every time.

Fred Pelard specialises in helping teams and organisations solve strategic problems. A rocket-scientist by training, he's been lecturing on strategic thinking and complex problem solving to the CEOs and management teams of major corporations and consulting firms around the world for the best part of 20 years with clients including BBC, Barclays, BAE Systems, Booz Allen, Channel 4, Deloitte, Ernst & Young, Expedia, HSBC, IKEA, InterContinental Hotels, John Lewis, Johnson & Johnson, London Business School, Nike, OC&C Strategy, PaddyPower Betfair, Sainsbury's, Sky and Thomson Reuters. Fred started his career in management consulting with Deloitte, completed his MBA at INSEAD and has worked as a strategist ever since.

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