Close
Enter your search into one or more of the boxes below:
You can refine your search by selecting from any of the options below:
Search
The Secret Language of Influence: Master the One Skill Every Sales Pro Needs
Foyalty 42

The Secret Language of Influence: Master the One Skill Every Sales Pro Needs (Paperback)

£13.99
Usually despatched in 7-10 days.

Synopsis

Great selling is invisible. Influence occurs at a level just below the buyer's awareness. That's important because today's buyer is savvy and all too familiar with traditional selling techniques. However, a few simple words-the right words-can transform an awkward sales call into a comfortable conversation and a resistant prospect into a happy customer.







Some people, for example, want to hear about the money they'll save, while others respond to the pain they'll avoid. By identifying different ways buyers are motivated, salespeople can quickly customize their conversations and lead prospects to "yes." The Secret Language of Influence reveals the best ways to approach buyers who are:



Motivated by benefits vs. problems * Proactive vs. reactive * Big-picture vs. detailoriented * Systems thinkers vs. creative minds * Influenced by external feedback (testimonials, evidence) vs. internal factors (feelings, personal experiences, beliefs)







From the use of storytelling, humor, and emotion-evoking language to words to avoid and questions that advance the sale, this entertaining and practical book demonstrates the power of words to break down resistance and change buyers' minds.

BusinessBusiness & managementBusiness communication & presentationBusinessBusiness & managementSales & marketing Publisher: Amacom Publication Date: 24/04/2012 ISBN-13: 9780814417263  Details: Type: Paperback Format: Books
Availability: Usually despatched in 7-10 days. Add to Basket

DAN SEIDMAN is a globally recognized speaker, consultant, and trainer on selling and influence. He is the author of Sales Autopsy, and his regular columns reach more than 2 million readers monthly online and in print.

More books by Dan Seidman

Leave Review

Delivery

Delivery Options

All delivery times quoted are the average, and cannot be guaranteed. These should be added to the availability message time, to determine when the goods will arrive. During checkout we will give you a cumulative estimated date for delivery.

Location 1st Book Each additional book Average Delivery Time
UK Standard Delivery FREE FREE 3-5 Days
UK First Class £4.50 £1.00 1-2 Days
UK Courier £7.00 £1.00 1-2 Days
Western Europe** Courier £17.00 £3.00 2-3 Days
Western Europe** Airmail £5.00 £1.50 4-14 Days
USA / Canada Courier £20.00 £3.00 2-4 Days
USA / Canada Airmail £7.00 £3.00 4-14 Days
Rest of World Courier £22.50 £3.00 3-6 Days
Rest of World Airmail £8.00 £3.00 7-21 Days

** Includes Austria, Belgium, Denmark, France, Germany, Greece, Iceland, Irish Republic, Italy, Luxembourg, Netherlands, Portugal, Spain, Sweden and Switzerland.

Click and Collect is available for all our shops; collection times will vary depending on availability of items. Individual despatch times for each item will be given at checkout.

Special delivery items

A Year of Books Subscription Packages 

Delivery is free for the UK. Western Europe costs £60 for each 12 month subscription package purchased. For the Rest of the World the cost is £100 for each package purchased. All delivery costs are charged in advance at time of purchase. For more information please visit the A Year of Books page.

Animator's Survival Kit

For delivery charges for the Animator's Survival Kit please click here.

 

Delivery Help & FAQs

Returns Information

If you are not completely satisfied with your purchase*, you may return it to us in its original condition with in 30 days of receiving your delivery or collection notification email for a refund. Except for damaged items or delivery issues the cost of return postage is borne by the buyer. Your statutory rights are not affected.

* For Exclusions and terms on damaged or delivery issues see Returns Help & FAQs

You might also like

Crisis Communications Management
(Hardback)
Adrian Wheeler
 
 
£12.99
 
Visual Doing: Applying Visual ...
(Paperback)
Willemien Brand
 
 
£17.95
 
Negotiating Boundaries at Work:...
(Paperback)
Jo Angouri; Meredith Marra; Janet...
 
 
£19.99
 
McGraw-Hill Education Handbook of...
(Paperback)
Mark Lester
 
 
£13.99
 
© W&G Foyle Ltd
Foyles uses cookies to help ensure your experience on our site is the best possible. Click here if you’d like to find out more about the types of cookies we use.
Accept and Close