Consumers
Paperback Published on: 01/04/2003
Price: £43.99
Synopsis
"Consumers, 2nd Edition" presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised "Consumers" as the most current text in the field in the areas of technology and research, and it contains illustrative examples.
Publisher information
- Publisher: McGraw-Hill Education - Europe
- ISBN: 9780071214261
- Number of pages: 768
- Dimensions: 254 x 205 x 30 mm
- Weight: 1546g
- Languages: English