Inside the Nudge Unit

Inside the Nudge Unit: How small changes can make a big difference

Non-Fiction, Economics, Education
Paperback Published on: 02/06/2016
In stock
Usually dispatched within 2-3 working days
Make and edit your lists in your account
Check click & collect stock near you
Collect today: Pay in shop

Synopsis

With a foreword by Richard Thaler, winner of the Nobel Prize in Economics!New Updated Edition, 2019.Dr David Halpern, behavioural scientist and head of the government's Behavioural Insights Team, or Nudge Unit, invites you inside the unconventional, multi-million pound saving initiative that makes a big difference through influencing small, simple changes in our behaviour. Using the application of psychology to the challenges we face in the world today, the Nudge Unit is pushing us in the right direction. This is their story.

  • Publisher: Ebury Publishing
  • ISBN: 9780753556559
  • Number of pages: 432
  • Weight: 289g
  • Dimensions: 198 x 126 x 25 mm

Customer Reviews