Technology Branding

Technology Branding: Strategische Markenpolitik fur Investitionsguter

Paperback Published on: 11/12/2001
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Publisher information

  • Publisher: Deutscher Universitatsverlag
  • ISBN: 9783824406098
  • Number of pages: 433
  • Dimensions: 203 x 133 x 24 mm
  • Weight: 597g

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